Designer Showcase: Equipment Femme

AS WE enter into spring, expect a VARIETY OF NEW STYLES FROM ONE OF OUR FAVORITE LINES, EQUIPMENT FEMME. 

HERE IS THE STORY OF THE LINE'S INCEPTION....

"BACK IN 1975, WOMEN'S FASHION WAS ON A ROLL, DRIVEN BY A FLOURISHING YET CAUTIOUS READY-TO-WEAR INDUSTRY. SMOCKS, BLOUSES AND TUNICS WERE ALL THE RAGE... A FLURRY OF SILHOUETTES THAT CHRISTIAN RESTOIN INTRODUCED MEN'S SHIRTS INTO WOMEN'S WARDROBES WITH THE LAUNCH OF HIS BRAND EQUIPMENT - TRANSFORMING A MEN'S CLASSIC INTO A ITEM OF WOMEN'S CLOTHING WITH GLAM APPEAL.

 STRAIGHTFORWARD YET INNOVATIVE, EQUIPMENT, CHARACTERIZED BY ITS REFINED TAILORING AND TIMELESS APPEAL, QUICKLY BECAME A RECOGNIZED NAME AMONGST THE FASHION ELITE. DRAWING HIS INSPIRATION FROM AMERICAN FILMS OF THE 50S, FROM STARS SUCH AS KATHERINE HEPBURN AND LAUREN BACALL (WHO BECAME ONE OF HIS CLIENTS): THE MENSWEAR INSPIRED SHIRTS BECAME A WORLDWIDE SUCCESS. 

COMMITTED TO MAINTAINING THE QUALITY AND SIMPLICITY OF THE BRAND, RESTOIN CHOSE TO SPECIALIZE IN SHIRTS AND NOTHING BUT SHIRTS, - LETTING THE PRODUCT SPEAK FOR ITSELF RATHER THAN LABORING UNDER DELUSIONS OF GRANDEUR. BUT AFTER ENJOYING TWENTY YEARS OF THE BRANDS SUCCESS, RESTOIN MOVED ON, WISHING TO PURSUE ANOTHER PHASE OF HIS CAREER.

(PHOTO: CHRISTIAN RESTOIN )

TODAY, SERGE AZRIA, A VISIONARY AND WELL KNOWN NAME IN THE INDUSTRY, WHO ALSO OWNS THE SUCCESSFUL FASHION LINES JOIE AND CURRENT/ELLIOTT, IS RE-LAUNCHING THE ILLUSTRIOUS BRAND AS CEO AND CREATIVE DIRECTOR.

(PHOTO: SERGE AZRIA)

THE NEW COLLECTION RECALLS THE CLASSIC, MINIMALISTIC UNDERTONES OF THE EQUIPMENT BRAND, FUSING FRENCH SOPHISTICATION WITH AN AIR OF EFFORTLESSLY CHIC, LAID-BACK, CALIFORNIA STYLE. TIMELESS AND INNOVATIVE, THE COLLECTION FEATURES MODERN ANDROGYNOUS SILHOUETTES, DISCREET SEXINESS, LUXE FABRICS, UNEXPECTED DETAILS AND FEMININE RIFFS ON MEN'S SHIRTING.

THE RANGE OF PRINTS, FABRICS AND SILHOUETTES NEGOTIATE THE MANY FACETS OF THE EQUIPMENT WOMAN: SHE IS STRONG, CHIC, ELEGANT, ADVENTUROUS, SEXY AND IS ABOVE ALL, CLASSIC.

Get excited for the new spring styles of equipment blouses, coming soon to gavin!!

Designer Showcase: IRO

French brothers, Laurent and Arik Bitton decided to launch their own clothing line in 2002 and created the unique, casual wear line IRO in 2004. 

IRO, stemming from the Japanese word for "color," combines vintage prints with an urban-chic appeal resulting in a somewhat edgy but feminine feel.

New styles from IRO coming soon to GAVIN!

Just in: New Rebecca Minkoff Bags

Rebecca Minkoff’s playful and subtly edgy designs can be spotted on girls everywhere from downtown to uptown.

See below for the new styles now at GAVIN!

 Mini Savannah Hobo

This petite boho shoulder bag is crafted in pebbled leather and embellished with long leather fringe, chunky leather whipstitch trim, and a turquoise scarab adornment.

• 7"tall x 9" wude x 2.5" deep
• Adjustable cross-body shoulder strap
• Front flap entry with magnetic snap closure
• Genuine Leather

 M.A.C. Clutch w/ Hammered Studs

Rebecca's versatile M.A.C. (Morning After Clutch) boasts roomy but compact style, perfect for the vital tidbits you can't live without. New for Spring, the M.A.C. is embellished with hammered metal studs- giving it a little edge.

• 11" x 2" x 8"
• 21" drop chain strap can be worn cross-body or removed.
• Genuine Leather
• Exclusive blue dot print lining + matching dust bag 

Moonstruck Hobo

This super-slouchy top-handle hobo is crafted in a very soft leather with a dreamy, broken-in feel. Studded all-over, it's front flap pocket and handle with rounded cone studs give this bag a little edge as well.

• Genuine cow leather
• 13" wide x 10.5" tall x 4" deep
• 8" drop leather top-handle rests comfortably on your shoulder
• Adjustable, removable shoulder strap extends from 30" long (16" drop) up to 42" long (21" drop)
• Deep, functional exterior zipper pocket
• Magnetic closure front pocket
• Custom hardware and spikes
• Blue dot print lining + matching dust bag

Item of The Day

                                      

New to The GAVIN Collection

 

Leather Gabardine Dress, $445

Gathered One Shoulder Dress, $325

Wave Rib Dress, $350

Reptile Jacquard Dress, $285

Zebra Print Chiffon Dress, $350

Just in: Samara Red Suede Ballet Flats!

Who is Yosi Samra??

Designer, Yosi Samra is a second-generation shoe entrepreneur. After spending countless hours in his father's shoe factor, Yosi decided to streamline his own contemporary collection in 2009. Passionate about his creative process, Yosi stays true to his timeless style while incorporating the latest trends into each season's selection. 

Samara Red Suede Ballet Flat, $55

His ubiquitous ballet fold up flat, the Samara are the perfect counter balance to killer heals. The fold up flats can be found in an array of materials and colors, while still being able to fit into a conventionally sized 4.5" x 3" box. Celebrity style icons such as Audrina Patridge, Guiliana Rancic, and Hayden Panettiere can be found wearing these adorable Samaras.